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Blackpool Pleasure Beach


Blackpool Pleasure Beach (Pleasure Beach Resort)
525 Ocean Boulevard


It’s said that there’s something for everyone at Blackpool Pleasure Beach and with a handful of new rides for 2024, this is certainly the case!

Blackpool Pleasure Beach (now known as Pleasure Beach resort) has been a thrill-seekers paradise for many years and this famous attraction is as popular as ever with millions visiting each year. As well as the Blackpool Tower, holidaymakers heading to the seaside resort look out for the ‘Big One’ which has towered over south Blackpool for over thirty years and was the tallest and fastest in the world when built. The Big One remains one of the most popular attractions at Blackpool Pleasure Beach and it is still the tallest – and one of the fastest – rollercoasters in the UK.


2024 is an exciting year for visitors to Blackpool’s famous Pleasure Beach with several new rides opening for business. The most notable is ICON which has been adapted and reimagined by ENSŌ with the rear seats re-hinged so that riders can twist and spin freely throughout their ride. This is the UK’s first and thus far only double launch rollercoaster and riders can enjoy the same acceleration as an F1 car.

Valhalla is also back for the new season and having been voted the World’s best water ride for six consecutive years, thrill-seekers will once again be falling over each other to get on board. This high-speed and high-octane water ride takes riders on a thrilling journey through snow, fire and haunting mists whilst on board an authentic Viking longboat.

Also available for 2024, Blackpool Pleasure Beach is giving visitors the chance to walk the Big One. This guided tour covers the numerous ups and downs of the UK’s most famous rollercoaster and provides amazing views from the top of the 235ft high attraction. Building on the success of previous Big One experiences which took guests up the initial lift hill of the ride, this new ‘Walk The Big One’ allows visitors to take in more of the ride.

Blackpool Pleasure Beach is located about one mile south of the town centre on the seafront, close to the South Pier.

Blackpool Pleasure Beach can be reached via road, rail or tram. There is a car park at the attraction while there is also on-street parking in the vicinity. There is a dedicated railway station with a regular rail service from Blackpool South and Preston, while the Blackpool Tram stops opposite the entrance to the Pleasure Beach, the journey from the town centre generally taking less than 10 minutes.

The Pleasure Beach is open on weekends only between mid February and the end of March 2022, plus between early November and mid December 2022. From the 1st April to 1st November the attraction is open daily.

Yes you can exit the park as often as you wish, however please see an ambassador before you leave and ensure that you keep your eTickets as proof of purchase for re-entry

The only way in which you an gain entry to the Pleasure Beach is to purchase an eTicket. This rule applies to everyone with the exception of children under 2 years old and carers.